Industrial Manufacturer of HMI Computer Workstations

– logo design
– brand development
– trade show graphics
– web design

– photography
– print production
– animation
– video

Strongarm (an industrial manufacturer of ruggedized computer workstations), had created two new divisions to address the specific needs of the healthcare and energy industries. A branding strategy was needed to provide a separate identity for the new divisions, while maintaining a clear connection to the parent brand. Alternate logo treatments based on the parent brand were combined with different color schemes in order to give the new divisions a strong identity in their respective market places, while maintaining a clear connection to the over arcing brand.

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